Top 7 Amazon Seller Tools For Your Business

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Want to succeed on Amazon? That’s not easy due to the presence of many sellers. Everyone is vying for a slice of customers’ attention.  

We have carefully curated a list of tools to navigate your success in the competitive e-commerce landscape and overcome the challenges.

7 Best Amazon Seller Tools For Your Business

Leveraging tools that streamline and expedite your business journey is crucial to thrive in the intensely competitive Amazon marketplace. Given the multitude of options available, it’s worthwhile to take a more direct route and identify the Amazon seller tools that genuinely deliver effective results.

  1. Helium 10

Helium 10 is like a toolbox for people selling things on Amazon. It has a wide range of tools to help sellers make more money and better decisions. It helps discover profitable products, improve keyword research, and craft high-converting listings.  

Key Features: 

  • Make your advertising on Amazon more effective and save money with paid advertising 
  • Streamline product listing. 
  • Optimize keywords research 


Helium 10 provides different pricing plans that match the specific services.  It starts from $29 per month.  

  1. AMZFinder

AMZFinder is a robust tool for Amazon FBA sellers, specializing in managing product listing and reviews and creating positive interactions with buyers worldwide.

Key Features:

  • Enables you to set up custom email rules and schedule them for specific times and dates. 
  • Supports numerous marketplaces in various countries, including the United States, United Kingdom, Japan, India, Canada, Denmark, France, Italy, and Spain.
  • Allows quick identification of customers who prefer not to receive further communication. 


AMZFinder offers a generous 30-day trial period, allowing you to explore its features before committing to a paid plan. 

The pricing plan starts from $20.

  1. Jungle Scout

Jungle Scout stands out as a comprehensive, all-in-one solution tailored for Amazon sellers, covering everything from initial product research to successful product launches.

If you’re currently in the stages of researching, validating, or sourcing Amazon products, Jungle Scout is the ultimate tool for you.

Key features: 

  • Swiftly identifies suitable manufacturers for your intended product. 
  • Provides a competitive edge by allowing you to monitor competitors’ ASINs and discover their suppliers.
  • Discover product ideas aligned with specific criteria, such as country, categories, estimated sales, sales rank, and revenue. 
  • Provides in-depth data analytics based on monthly search volume, and PPC bids.   


The basic price starts from $20.  

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  1. SellerApp

Seller App seamlessly integrates marketing, sales, and operations tools into a user-friendly platform, elevating your Amazon business.

Key Features: 

  • Amazon profit dashboard to swiftly analyze sales data for well-informed decisions.
  • Free keyword tracker provides valuable insights into Amazon rankings and searches
  • Efficient monitoring and planning of PPC campaigns.  


SellerApp offers various pricing plans. 

Click here to learn more about the pricing plans.  

  1. Viral Launch

Viral Launch, a powerful all-in-one tool for Amazon sellers, consolidates research, marketing, copywriting, and sales support into a unified platform, reducing unnecessary expenses.

This comprehensive tool for Amazon FBA sellers includes vital features such as product discovery, keyword research, split testing, PPC automation, competitor insights, and product launch services.

Key Features:

  • Identify promising products.
  • Analyze competition using the Viral Launch extension.
  • Optimize listings with strategic keywords.
  • Create listings that outperform competitors.
  • Launch products for quick sales and reviews.


Pricing starts from $51 per month. 

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  1. Feedback Whiz

Feedback Whiz provides a comprehensive solution for handling product reviews and automating the review acquisition process on Amazon:

Key Features: 

  • Automates customer reviews through automated emails, leading to a swift increase in product reviews.
  • Sends real-time alerts when competitors try to take over listings 
  • Strengthens your online reputation through customer feedback tracking. 


Feedback Whiz offers a free plan and four pricing plans. The pricing starts from $20 per month.  

  1. RepricerExpress

RepricerExpress provides strategic repricing solutions, enhancing your Amazon selling efforts through:

Key Features: 

  • Buy Box Optimization
  • Customizable pricing strategies 
  • Set price limits, filter competitors, and exclude specific sellers to fine-tune your repricing approach.
  • Helps minimize pricing errors, ensuring precision in your repricing tactics.


RepricerExpress offers four pricing plans, each coming with a free trial. Pricing starts from $64 per month.  

Closing Thoughts

Selecting the right Amazon seller tools is key to success. This comprehensive list ensures you find the best tool to grow your Amazon business, whether a novice or seasoned seller. Each tool is tailored to enhance operations, enabling market growth and competitiveness.

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